"Gender Lens Investing." This is the piece I have been wanting to write forever, and I thought this new site for Women Investment Advisors would be a great place to launch it! Thank you to Ruthie Ackerman for the encouragement. I hope to write a lot more about this topic and will be building out my web-site to hold more information related to how we can use our money power to drive positive change. "Non-profit dollars will never be enough to solve the complex issues and negative outcomes associated with gender inequality. By thinking about gender when investing, we can use the markets to narrow the gender gap which, as studies show, has the additional benefit of fostering economic growth and creating jobs. Moreover, many government, economic and business entities have showered us with research saying that, in addition to positive economic and social implications, increased political stability is also highly correlated to the status of women and girls. In other words, greater gender equality results in greater economic and human security."
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